Announce a New Product or Service (English letter writing)

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Announce a New Product or Service


Sample Letter 1



Original Motion Picture Soundtrack now available!


We are pleased to announce to the friends and supporters of Main Street Movie Company the release of the Kansas soundtrack. This CD is no ordinary soundtrack. On the disk there are roughly 20 cuts of breathtaking music from the film as well as about 20 clips of dialog from the film itself. We hope you will enjoy this unique way of experiencing the film.


This CD will initially be available exclusively online, and will only be released in stores depending on online sales–so we ask that you spread the word among your friends and family by forwarding this email. Thanks to all of you. We hope you enjoy this unique soundtrack!



Sample Letter 2



I want the name \”Doe Product\” to be synonymous in your mind with quality. More than synonymous–I want them to be one and the same. In fact, when you think \”quality,\” \”reliability,\” \”versatility,\” or \”power,\” I want you to think \”Doe Product.\”




We are a leader. We work with leaders. And our long history of innovation and support keep you ahead of the curve on (list two primary product attributes). But we want you to think of our customer service on the same level as our technology.


It is my pleasure to introduce the new version of \”Doe Product.\” It’s focused on the customer, listening to his or her issues and challenges, and finally meeting those challenges with products, services, and resources unmatched in quality and functionality.


The NEW Doe Product is the most powerful we have ever built.


* (list 3-5 one sentence bullet points)


And that’s just the beginning. Take a moment to discover the new Doe Product. And then visit our new website to see how we’ve changed. We are committed to your satisfaction and welcome your feedback. We’ll do all we can to make your Doe Product experience positive.


As always, thank you for choosing Doe.



Sample Letter 3



Doe Cosmetics is pleased to announce a new line of organic lipsticks. These lipsticks have proven in clinical tests to soften lips and retain their natural colors well. Only vegetable oils, herbs, and other natural ingredients are used in this product. The colors are up-to-date and attractive and we are confident that these lipsticks will appeal to women of all ages. Please contact our sales representative for samples.



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